COPY THAT GET TO THE CORE

As a marketer first and foremost, I live and breathe product, social and pop culture and recognize the impact they have on consumers looking to live their best life. Consumers want to feel understood. They want that A-Ha! moment that makes them feel "they really get me." As a copywriter I seek to deliver branding and product copy with personality and that speaks to the very essence of the brand DNA; properties and proposition; characteristics and character. Its purpose. Its reason for being and the key proposition meant to compel consumers, drive them to purchase and propel the product's and brand's success.

BRAND/PRODUCT NAMING
PACKAGING COPY
PACKAGING COPY
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