COPY THAT CONNECTS 

With a long and varied background in marketing and media for major companies, I take a multi-disciplinary approach to copywriting that is unique and layered in category and competitive research, consumer intelligence and a deep-dive into the brand that gets to the essence of the core brand/product proposition. The goal: to uniquely curate a brand’s proposition and tap into a need that ignites “have-to-have” appeal.

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